THE DESIGN OF EVERYDAY THINGS

Author: Don Norman

Price: Rs. 1299.00 • ✓ 100% Genuine Publisher Edition

Book Overview

About This BookThe ultimate guide to human-centered design Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.The Design of Everyday Things is a powerful primer on how -- and why -- some products satisfy customers while others only frustrate them. Read moreBook DetailsAuthor: Don NormanPublisher: ‎ Basic Books; 2nd edition (5 November 2013); Basic BooksFormat: Paperback – Illustrated, 5 November 2013Language: ‎ EnglishPages: 368ISBN: ‎ 978-0465050659Dimensions: ‎ 14.48 x 2.54 x 21.08 cmWeight: ‎ 386 g

Browse this title within our Graphic Design & Animation collection. Edition details: Paperback – Illustrated, 5 November 2013, ‎ English.

Why Readers Pick This Edition

• You’ve blamed yourself for confusing doors, switches, and gadgets—but this book shows you it’s not your fault. A timeless, premium reference in human-centered design, it teaches you how great products think with users, not against them. You’ll learn simple, powerful principles that instantly change how you see everyday objects, interfaces, and systems. Whether you’re a designer, engineer, or curious thinker, this book sharpens your intuition and makes you feel smarter every time you use—or create—something.
• Published by ‎ Basic Books; 2nd edition (5 November 2013); Basic Books.
• Language: ‎ English.

Catalog Description

About This BookThe ultimate guide to human-centered design Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.The Design of Everyday Things shows that good, usable design is possible. The rules are simple:...

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Also Found In

• Graphic Design & Animation
• Science and Technology

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