Ticket Tika Chaap
Author: Nathaniel Gaskell & Shrey Maurya
ISBN: 978-8119626762
Price: Rs. 2850.00 • ✓ 100% Genuine Publisher Edition
Book Overview
From the late 19th century to the mid-20th century, mill cloth sold in Indian markets often carried a glossy, colourful paper label, called ‘textile ticket,’ ‘tika,’ or ‘chaap.’ As one of the earliest forms of print advertisements in India, these rich images brought multi-coloured, massproduced visuals to a wide cross-section of customers. They stand at the confluence of the political, socio-cultural, commercial and artistic worlds of their time. For the first time, this book and the exhibition it accompanies, bring together a selection of over 300 textile tickets, from one of the largest collections of tickets for the Indian market, at the Museum of Art & Photography (MAP), Bengaluru, India.
Browse this title within our Children's Books collection. Edition details: Images in this review, English, 244 pages. Reference ISBN: 978-8119626762.
Book Specifications & Quick Facts
- Reading Level
- Ages 6–10 / Early Readers
- Language & Format
- English • Images in this review
- ISBN Reference
- 978-8119626762
- Publisher
- Niyogi Books
- Pan-India Delivery
- Dispatches in 24–48 Hours across India
What is this book about?
From the late 19th century to the mid-20th century, mill cloth sold in Indian markets often carried a glossy, colourful paper label, called ‘textile ticket,’ ‘tika,’ or ‘chaap.’ As one of the earliest forms of print advertisements in India, these rich images brought multi-coloured, massproduced...
Who should read this book?
Ideal for young readers, parents, and elementary school students looking for an engaging, humor-filled adventure that builds reading confidence and vocabulary.
Why Readers Pick This Edition
- You’ll love this as a rare, museum-grade window into India’s earliest mass advertising. Featuring over 300 vibrant textile tickets from the MAP collection, it reveals how commerce, politics and popular taste shaped visual culture from the late 19th to mid-20th century. Richly produced and deeply researched, it works as both a visual delight and a serious reference—perfect for designers, historians and collectors you want to keep coming back to.
- Published by Niyogi Books.
- Language: English.
- Page count: 244.
Catalog Description
From the late 19th century to the mid-20th century, mill cloth sold in Indian markets often carried a glossy, colourful paper label, called ‘textile ticket,’ ‘tika,’ or ‘chaap.’ As one of the earliest forms of print advertisements in India, these rich images brought multi-coloured, massproduced visuals to a wide cross-section of customers. They stand at the confluence of the political, socio-cultural, commercial and artistic worlds of their time. For the first time, this book and the exhibition it accompanies, bring together a selection of over 300 textile tickets, from one of the largest collections of tickets for the Indian market, at the Museum of Art & Photography (MAP), Bengaluru,...
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