Business Planning and Market Strategy
Author: E.K. Valentin
ISBN: 978-1483323831
Price: Rs. 700.00 • ✓ 100% Genuine Publisher Edition
Book Overview
Business Planning and Market Strategy
Browse this title within our Social Sciences and Education collection. Edition details: Images in this review, English, 272 pages. Reference ISBN: 978-1483323831.
About the Author
E.K. Valentin is an Eccles Research Fellow and Professor of Marketing and Management in the John B. Goddard School of Business and Economics, Weber State University. He is well-published in marketing and management journals and has taught various courses in marketing, strategic management, business research, and statistics at the MBA and undergraduate levels. Dr. Valentin’s academic career was preceded by military service and a decade in business as a senior planning analyst, a marketing manager, and an administrative assistant to several corporate executives at a Fortune 100 company. In addition to teaching and writing, he enjoys consulting.
Book Specifications & Quick Facts
- Reading Level
- Students & Academic Researchers
- Language & Format
- English • Images in this review
- ISBN Reference
- 978-1483323831
- Publisher
- SAGE Publications, Inc
- Pan-India Delivery
- Dispatches in 24–48 Hours across India
What is this book about?
Business Planning and Market Strategy is an acclaimed work by E.K. Valentin, offering readers an engaging exploration of social sciences and education themes with rich narrative depth and authentic storytelling.
Who should read this book?
Essential reading for students, entrepreneurs, and curious minds seeking practical life insights, productivity principles, and deeper intellectual perspectives.
Why Readers Pick This Edition
- You want a clear roadmap from idea to execution. This book breaks down how to plan a business and build a market strategy that actually works, without drowning you in jargon. You’ll learn how to analyze markets, position your offering, set realistic goals, and make smarter decisions as conditions change. Whether you’re a student, entrepreneur, or manager, it gives you practical frameworks you can apply immediately to sharpen strategy, reduce risk, and move forward with confidence.
- Published by SAGE Publications, Inc.
- Language: English.
- Page count: 272.
Catalog Description
Business Planning and Market Strategy
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