How Business Storytelling Works

Author: Sandeep Das

ISBN: 978-9354795435

Price: Rs. 500.00 • ✓ 100% Genuine Publisher Edition

Book Overview

Why are you alive today and reading this book?

Browse this title within our Analysis & Strategy collection. Edition details: Images in this review, English, 284 pages. Reference ISBN: 978-9354795435.

About the Author

Sandeep has been a corporate leader for nearly 15 years, having worked as Director at PricewaterhouseCoopers (PwC), Accenture Strategy, Marico & BCG. He is currently the Global Foresight Lead for Emerging Countries for Mars Wrigley. He is the author of ′Hacks for Life and Career: A Millennial′s Guide to Making it Big′, ′Yours Sarcastically′ and ′Satan′s Angels′. His books have been featured in Fortune, Times of India, Economic Times, Mint, Deccan Chronicle, Business Line, Asian Age, CNN IBN, Hindu, Bangalore Mirror and Mid-Day. He is a popular columnist with Fortune, Forbes, Times of India, Economic Times, Mint, Business World having written over 150 columns for them. He has been quoted extensively by Fortune, Mint, Money Control, Deccan Chronicle, Financial Express, and so on. He has been invited as a guest speaker at 100+ leading corporates & institutes. He has spoken at corporates like the Tata Group, Indian Oil, Tata Consultancy Services (TCS), Bajaj Electrical, upGrad, Deloitte, Accenture, PwC, etc. Some of the institutes Sandeep has spoken at are National University of Singapore (NUS), IIM Bangalore, IIM Calcutta, IIT Bombay, IIT Delhi, St. Stephen’s Delhi, etc. His videos on YouTube have been seen over a million times. His posts on LinkedIn have been seen over 10 million times. By education, he is an MBA from IIM Bangalore and has completed a strategy course from INSEAD. He is intentionally vegetarian, which is very rare for someone from his community. He doesn’t drink and smoke either, but has a deep love for street food, the world of movies and fancy hotels. If you have read till this point, your patience is appreciated and deeply admired. You can be rest assured that the rest of the book is far more engaging and fast paced.

Why Readers Pick This Edition

• You’ll love this book because it shows you why stories shape decisions, careers, and entire organizations. Instead of dry theory, it explains how storytelling actually works in business and leadership, helping you communicate ideas with clarity and impact. Whether you’re pitching, leading a team, or building a brand, this book gives you a practical edge by turning everyday communication into something people remember and act on.
• Published by SAGE Publications Pvt. Ltd.
• Language: English.
• Page count: 284.

Catalog Description

Why are you alive today and reading this book?

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Also Found In

• Analysis & Strategy
• Social Sciences and Education
• Business Management

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