International Business, 4e
Author: S. Tamer Cavusgil, Gary Knight, John Riesenberger, & 0 More
ISBN: 978-9332584518
Price: Rs. 775.00 • ✓ 100% Genuine Publisher Edition
Book Overview
Printed Books
Browse this title within our Social Sciences and Education collection. Edition details: Images in this review, English, 544 pages. Reference ISBN: 978-9332584518.
About the Author
Professor Cavusgil has been mentoring students, executives, and educators in international business for the past four decades. A native of Turkey, his professional work has taken him to numerous other emerging markets. Tamer serves as Fuller E. Callaway Professorial Chair at Georgia State University’s Robinson College of Business. He is also a visiting professor at: Leeds University Business School, U.K.; University of South Australia; and Xi’an Jiaotong University. Gary Knight has been teaching international business for more than 20 years. A native of the United States, he has lived and worked in many countries around the world. Gary has been Helen Simpson Jackson Chair in International Management at Willamette University since 2012. He is also Visiting Professor at the University of Southern Denmark, Odense. He was professor at Florida State University for 15 years where he directed the school’s International Business Program. John Riesenberger serves as the president of Consilium Partners, Inc., a pharmaceutical consulting firm with clients in pharmaceutical, biotechnology, and pharmaceutical agency firms.
Book Specifications & Quick Facts
- Reading Level
- Students & Academic Researchers
- Language & Format
- English • Images in this review
- ISBN Reference
- 978-9332584518
- Publisher
- Pearson Education
- Pan-India Delivery
- Dispatches in 24–48 Hours across India
What is this book about?
International Business, 4e is an acclaimed work by S. Tamer Cavusgil, Gary Knight, John Riesenberger, & 0 More, offering readers an engaging exploration of social sciences and education themes with rich narrative depth and authentic storytelling.
Who should read this book?
Essential reading for students, entrepreneurs, and curious minds seeking practical life insights, productivity principles, and deeper intellectual perspectives.
Why Readers Pick This Edition
- You’re getting a clear, classroom-tested guide to how businesses operate across borders in the real world. This edition breaks down trade, culture, strategy, finance, and regulation with practical examples and global case studies, so theory actually makes sense. Whether you’re studying BBA or MBA, or strengthening your professional foundation, it helps you think globally, analyze markets with confidence, and connect concepts directly to exams, assignments, and real business decisions.
- Published by Pearson Education.
- Language: English.
- Page count: 544.
Catalog Description
Printed Books
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