New Rules For Business: Get Ahead Or Get
Author: Srivastava Rajesh
ISBN: 978-0143446927
Price: Rs. 249.00 • ✓ 100% Genuine Publisher Edition
Book Overview
Treating your customers well is no longer enough. The new rule is: employees too, have to be treated as well, if not better, than the customers. Happy employees make happy customers, and happy customers tend to be loyal.
Browse this title within our Analysis & Strategy collection. Edition details: Paperback, English, 352 pages. Reference ISBN: 978-0143446927.
About the Author
Rajesh Srivastava is an alumnus of IIT Kanpur and IIM Bangalore. He spent over three decades as a manager in various sectors like beverages, food, commodities, personal care, and education. He was president of J.K. Helene Curtis Ltd (a Raymond Group Company). Rajesh then moved to education and became an adjunct faculty at IIM Indore and COO of S.P. Jain School of Global Management. He now works as a consultant and holds workshops for companies like Siemens, Mercedes Benz, Reliance, IE Business School (Spain), among others. Throughout his career, his writings have appeared in various publications including Outlook, Telegraph, Mid-Day, Business Standard, and Mint. This is his first book. He lives in Mumbai with his wife, Shaily, and their son, Kautuk.
Book Specifications & Quick Facts
- Reading Level
- Students & Academic Researchers
- Language & Format
- English • Paperback
- ISBN Reference
- 978-0143446927
- Publisher
- Penguin Portfolio
- Pan-India Delivery
- Dispatches in 24–48 Hours across India
What is this book about?
Treating your customers well is no longer enough. The new rule is: employees too, have to be treated as well, if not better, than the customers. Happy employees make happy customers, and happy customers tend to be loyal.
Who should read this book?
Essential reading for students, entrepreneurs, and curious minds seeking practical life insights, productivity principles, and deeper intellectual perspectives.
Why Readers Pick This Edition
- You’ll love this book for its straight‑talking take on what really drives business success today. It flips the old rulebook and shows you why investing in employees isn’t a soft idea but a smart strategy that fuels loyalty, productivity, and growth. Clear, practical, and easy to apply, it’s a value‑packed daily read that helps you lead better, build stronger teams, and stay ahead without complicated jargon.
- Published by Penguin Portfolio.
- Language: English.
- Page count: 352.
Catalog Description
Treating your customers well is no longer enough. The new rule is: employees too, have to be treated as well, if not better, than the customers. Happy employees make happy customers, and happy customers tend to be loyal.
Browse the Full Analysis & Strategy
Enjoyed New Rules For Business: Get Ahead Or Get? Explore our complete Analysis & Strategy collection to discover more titles you will love. We carry a wide range of genuine editions with fast delivery across India.
Also Found In
More Books in Analysis & Strategy
- Lean Solutions: How Companies And Customers Can Create Value And Wealth Together
- Street-Smart Advertising: How To Win The Battle Of The Buzz
- Buffett: The Making Of An American Capitalist
- Warren Buffett And The Interpretation Of Financial Statements: The Search For The Company With A Durable Competitive Advantage
- Baby Business: How Money, Science And Politics Drive The Commerce Of Conception
Browse More on BookPyramid
Discover our Best Sellers, check out New Arrivals, or browse Award-Winning Books. You can also explore books by your favourite authors on our Authors page.