Pattern Breakers

Pattern Breakers

Author: Mike Maples Jr. & Peter Ziebelman

ISBN: 9781035055081

Price: Rs. 799.00 • ✓ 100% Genuine Publisher Edition

Book Overview

Pattern Breakers has its roots in the time when Mike Maples, a seasoned venture capitalist, was stumped, unable to get a grip on why some businesses he fundedTwitter, Twitch, and Okta, for exampletook off, while others, some deemed ¦most likely to succeed, shut their doors despite doing everything right. Was it dumb luck that separated gold from dross? What Maples and Stanford Universitys Peter Ziebelman discovered contradicts accepted wisdom and upends todays formulaic approach to entrepreneurship: that one should look for a big open market, talk to prospective customers to find their highest needs, their ¦pain points in that market, and then build what is missing. Rather, patterns are broken and the potential for breakthrough opportunity created when inflection pointsevents that offer the potential for new empowering capabilitiesare harnessed, transforming how people think, work, feel, and act. Uber and Lyft, for example broke the pattern of transportation by harnessing the power of the GPS-enabled smartphone. The Covid pandemic spurred telemedicine. Pattern-breaking ideas like these unlock different powers and radically change the rules, driven by people with the independent-mindedness and courage to divert from the consensus. With intriguing and entertaining storytelling based on a lifetime of experience, PATTERN BREAKERS vividly illustrates what differentiates breakthrough ideas from those that initially seem promising but that meet with mediocre results, and why others that initially seem unworthyeven idioticend up radically changing how people live.

Browse this title within our Analysis & Strategy collection. Edition details: English, 304 pages. Reference ISBN: 9781035055081.

About the Author

Mike Maples Jr. is a founding partner at venture firm Floodgate and has been on the Forbes Midas List eight times.

Book Specifications & Quick Facts

Reading Level
Students & Academic Researchers
Language & Format
English • Paperback
ISBN Reference
9781035055081
Publisher
Pan Macmillan / Portfolio
Pan-India Delivery
Dispatches in 24–48 Hours across India

What is this book about?

Pattern Breakers has its roots in the time when Mike Maples, a seasoned venture capitalist, was stumped, unable to get a grip on why some businesses he fundedTwitter, Twitch, and Okta, for exampletook off, while others, some deemed ¦most likely to succeed, shut their doors despite doing everything...

Who should read this book?

Essential reading for students, entrepreneurs, and curious minds seeking practical life insights, productivity principles, and deeper intellectual perspectives.

Why Readers Pick This Edition

  • If you’ve ever wondered why some startups explode while others fail despite doing everything “right,” this book is for you. You’ll get a fresh, insider perspective from a seasoned venture capitalist on how real breakthroughs happen. Instead of tired startup formulas, you’ll learn to spot inflection points that change how people think and act. It’s sharp, practical, and eye-opening—perfect for sharpening your founder mindset and seeing opportunities others miss.
  • Published by Pan Macmillan / Portfolio.
  • Language: English.
  • Page count: 304.

Catalog Description

Pattern Breakers has its roots in the time when Mike Maples, a seasoned venture capitalist, was stumped, unable to get a grip on why some businesses he fundedTwitter, Twitch, and Okta, for exampletook off, while others, some deemed ¦most likely to succeed, shut their doors despite doing everything right. Was it dumb luck that separated gold from dross? What Maples and Stanford Universitys Peter Ziebelman discovered contradicts accepted wisdom and upends todays formulaic approach to entrepreneurship: that one should look for a big open market, talk to prospective customers to find their highest needs, their ¦pain points in that market, and then build what is missing. Rather, patterns are...

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