Strategic Brand Management for B2B Markets: A Road Map for Organizational Transformation

Strategic Brand Management for B2B Markets: A Road Map for Organizational Transformation

Author: Editorial Team

ISBN: 9788126937769

Price: Rs. 495.00 • ✓ 100% Genuine Publisher Edition

Book Overview

Strategic Brand Management provides fresh insight into the field of B2B marketing and elaborates how to create powerful B2B brands.

Browse this title within our Social Sciences and Education collection. Edition details: English, 320 pages. Reference ISBN: 9788126937769.

About the Author

Editorial Team is an acclaimed writer and authority whose published works are celebrated for their depth, engagement, and cultural resonance.

Book Specifications & Quick Facts

Reading Level
Students & Academic Researchers
Language & Format
English • Paperback
ISBN Reference
9788126937769
Publisher
Atlantic Publishers and Distributors
Pan-India Delivery
Dispatches in 24–48 Hours across India

What is this book about?

Strategic Brand Management provides fresh insight into the field of B2B marketing and elaborates how to create powerful B2B brands.

Who should read this book?

Essential reading for students, entrepreneurs, and curious minds seeking practical life insights, productivity principles, and deeper intellectual perspectives.

Why Readers Pick This Edition

  • You’ll love this book if you want to move beyond theory and truly understand how strong B2B brands are built and sustained. It gives you a clear road map to align branding with organizational transformation, helping you connect strategy, culture, and market impact. Whether you’re a manager, marketer, or student, you’ll gain practical insights that sharpen decision-making and show how branding can drive long-term business value.
  • Published by Atlantic Publishers and Distributors.
  • Language: English.
  • Page count: 320.

Catalog Description

Strategic Brand Management provides fresh insight into the field of B2B marketing and elaborates how to create powerful B2B brands.

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